In Malta’s competitive business landscape, building a strong online presence is essential for brands to reach their target audience. With over half of the population active on social media platforms like Facebook, Instagram, and LinkedIn, it’s clear that social media marketing is a game-changer for Maltese businesses. Whether you're a local café, a retail store in Valletta, or a corporate company, social media offers a unique opportunity to engage with potential customers, increase brand awareness, and drive sales.